First, to our very loyal users we are sorry for any confusion this week. Thank you for being patient and allowing us to set the record straight on the details and user impact necessitated by the coming split of BBM into three separate services: BBM Enterprise for all devices; BBM Consumer for BBOS and BB10; and BBM Consumer for Android, iOS and Microsoft devices.Why We Are Making Changes: For several years, BBM has been serving two very distinct and different audiences: enterprise customers, many of whom require military-grade security for their text, voice and video conversations; and consumer users interested in a free service that offers sticky features like games, shopping, music, news, payments and more.
BBM has evolved from a pure messaging application (text and video) to a social eco-system unifying chat, social, commerce and services such as bill payments, top-up, vouchers/coupons, games, news, video, shopping and travel, which provides an immediate opportunity to offer payments services. The joint venture will also offer payment solutions to other e-commerce players in Indonesia.
Whatsapp is the leading purveyor of metadata collection, a “cancer of mobile apps” perhaps. It has spread its tentacles far and wide and is making a mess of users’ privacy.WhatsApp also collects device-specific information when you install, access, or use their service — such as the model of your phone, its operating system, and information from your browser, IP address, and mobile network — including your phone number.Why should so much information be of interest to them? This goes against what they always claimed. That user privacy comes foremost.Please remember that their encryption protocol implementation is closed source; it’s proprietary. At any point in time, your messages can be easily seen by law enforcement. Who can collect it is a matter of debate but they are only interested in metadata which is more than enough to track any user. In fact, WhatsApp leaks your metadata like a sieve. Why do you want to stay invested in it?